Nike X Liberty Collaboration ~ Retail Integration in Action!

The first thing I thought when I read that Nike and Liberty of London had collaborated and designed a shoe that as a fusion of the iconic prints with the world renowned shoes was – “What the??” At first glance I wouldn’t have thought that the Nike customer would be into the Liberty prints… but it appears they are!! The …

Cool Brand Apps; L’Oreal Paris ‘The Colour Genius’ App

Found this at Esprit Magazine Australia: “L’Oréal Paris revealed its upcoming cosmetics launches plus a handy App (The Colour Genius) which suggests colours to match an outfit, fashion looks and ways to wear cosmetics and beauty tips to build confidence and inspire when it comes to wearing make-up. Notable launches are Nude Magique CC Cream …

Jamie Oliver Crowd Sources Menu Backs

Jamie Oliver crowd sources his menu backs for Perth. “Help me guys !! What menu back shall I choose for Perth Australia.. I’m at the printers and I just can’t decide I have a favourite but I’m not saying what do u think the Aussies will like?? Big love peeps #jamie xxxxxx” This only works because he has an engaged audience; …

Lomography: Building An Analogue Photo Community In A Digital Age

. I was in Singapore in April and read about this CAMERA SHOP that had FILM??!! Lomography had me intrigued but sadly, I didn’t get to the store.  Two months later in Hong Kong, my brother and guide lead me to the Lomography store in Sheung Wan. It is a small compact store with an amazing array of cameras but what has me far more intrigued than …

Studio Fresh Australia

I had a great Strategic Session at Studio Fresh Australia last week.  The Owner and Creative Director Wendy is truly a creative person who is surrounded by handmade goodness!  She designs her products and creates the artwork for the personalising them as well!! I also visited her garden and her chooks & scored limes & fresh eggs! My favourite …