NEWS ROOM: WEEK BEGINNING 20 MAY 2013

This page is updated during the week! To see other News Room updates please click here.

 

According to ARA’s @RussellZimmerman, Retailers need to stay up to date with technology, cause customers are mobile! Retailers to learn more about mobile, what customers are doing & what you need to do to engage them, read article here.

Come to @media140au on Tuesday  “Mobile Technology & The Customer: Navigating the Evolution”. Our Expert Panel: Peter Paterson – EMarketingConnected, Shane Williamson – Mobile Monday Sydney &  Dan Richardson- Switched on Media.  28 May, bar100 Sydney   Join us. Register Here: http://media140.com/sydney

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Crowd sourcing at it’s best from the master @JamieOliver ~ what do you think the 1st chapter should be: chicken or vege?
“Help Me guys please I’m just about to sign off my next cook book its all about super delicious really affordable food and I just can’t choose whether to put Chicken chapter first or Veg chapter first ?? Everyone goes mad for chicken but veg I think is really really exciting and often secondary and we need to find more ways to love it and eat less meat so you choose ill count your responses and it goes to press tomorrow thanks so chicken or veg ??? Love you guys bless nice one #jamie xxxx”
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This is such a great example of brand & perceived value beating price and true value Tiffany vs Costco – interesting case
http://www.businessweek.com/articles/2013-05-06/tiffany-vs-dot-costco-which-diamond-ring-is-better

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I am really looking forward to @media140au’s next meetup “Mobile Technology & The Customer: Navigating the Evolution”. Our Expert Panel: Peter Paterson – EMarketingConnected, Shane Williamson – Mobile Monday Sydney & Dan Richardson – Switched on Media.
28 May, Bar100 Sydney   Join us: Register Here.

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TIP of the DAY: When you share content that appears in your stream, it is only good manners to share it from the persons post via the ‘share’ button…. it is a little nod & acknowledgement….

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crowd sourcing at it’s best from the master @JamieOliver ~ what do you think the 1st chapter should be: chicken or vege?
“Help Me guys please I’m just about to sign off my next cook book its all about super delicious really affordable food and I just can’t choose whether to put Chicken chapter first or Veg chapter first ?? Everyone goes mad for chicken but veg I think is really really exciting and often secondary and we need to find more ways to love it and eat less meat so you choose ill count your responses and it goes to press tomorrow thanks so chicken or veg ??? Love you guys bless nice one #jamie xxxx”  View Pic Here

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