@PayPalAu are shouting Sydney CBDers a coffee today!! It’s a great way of showing how easy it is to pay on the go with your digital wallet & giving people a much needed Monday coffee!! Simple & Easy: Download the App here: http://bit.ly/1n7Wge0 & use it to pay for your coffee at one of the..
View This Post as a PDF The hype and melodrama that has been whipped up by the media about the threat to retail of online shopping to traditional bricks and mortar retail has prompted me to put finger to keyboard!! The media focus is totally in the wrong place; Online shopping is threatening Australian retailers,..
My Facebook Tip of the Day has prompted me to write this post. If you are on facebook, please go over and ‘LIKE’ the page so that the Tips appear in your stream. Australian magazine Shop Til You Drop May 2011 issue is a first; Everything in the issue is available online! This is a..
The lack of awareness of the benefits of a website are an indication that at least 50% of Australian businesses are run by people who are uninformed and out of date.
The convenience of a website in operation 24 -7 and the benefits such as being a business’ ‘secret sales person’ are only the start of the benefits a website brings to a business. Their main purpose, in my mind, is to meet the changing consumer expectations and behaviour. They EXPECT the businesses they deal with the have a GREAT website and if they find that this is not the case, the go to Old-Man Google and find one that does.
In July I was presenting Social Media Seminars at the GHA (Gift & Homewares Australia) Home & Giving Trade Show to Exhibitors and Retailers. It quickly became apparent to me that I was largely talking to an audience that had not yet dipped it’s toe into the online space let alone considered Social Media as a..